With millions of websites currently offering information and many more beginning each day, how is the Internet search engine supposed to find your website over the other one million in your niche? Links are the key and building more backlinks to a website will improve the chance that your URL will be featured on the top page of the search engine. Building these backlinks can take a huge amount of time; even more than one person can manage on their own. Link automation is the solution.

What is Link Automation?

There is very little reference on the Internet to link automation and this could be due to the fact that many people believe automation will hurt a website. On the contrary, link automation works to improve the SERP not hinder it.

Much of the strife surrounding the term “automation” involves the black hat SEO tactics used by companies who promise their clients a number one ranking in Google, or some other search engine, in just a few days. These companies use spam comments and robot article rewriters to push a huge amount of content and links onto the Internet in a short amount of time. Yes, these tactics hurt a website eventually, but link automation does not use these same methods.

Link automation is the process of spreading links throughout the Internet in a safe and effective manner. Article directories like iSnare, for instance, accept promotional articles and pass those article on to other article directories. Users are able to then reprint these articles on their blogs or websites as long as the resource box, with links, is published as well.

While this may seem like a slow method of promotion, let’s take a look at the math involved.

1 Article with 2 Links is published. = 2 Links

That 1 Article with 2 Links is pushed to 9 additional article directories. = 20 Links

On each of those article directories, 10 people choose to republish the 1 Article with 2 Links. = 220 Links

Link automation has grown those initial 2 links to more than 200 links in just a short period of time and this is a very conservative example. Taking the above example into consideration, if link automation was practiced with one article submission every day for a week, the link total could rise to more than 1500 links. Stretch that out to a month and the total links back to your website could number more than 6000.

Link Automation With Software

Nextgenlinks is the only software out there (that we know of) that automates the link building process. With only 15 minutes of time spent adding your website to the link automation software, your site will soon be building backlinks slowly but surely (the way the search engines like it!)

The software is set up to work with every page of your website and can be implemented in less time than it takes to write one article for an article directory.

Link automation is the solution to that “Not So Great” page rank. Building more links means building more traffic and that means making more money.

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The Internet is chattering about the test release of the newest version of the Google search. This new version has been named Caffeine and for all the right reasons. According to a Mashable test, the results can appear as much as 50% faster than with the old Google search. While Google Caffeine may take half the time to return results, it is the specific results that could be very important to SEO professionals.

Why is Google so Powerful?

Google currently controls more than 70% of the searches on the Internet. This means that 70% of Internet users will search for the information they want using Google as opposed to Yahoo, Bing or the fading AOL. These users are typing in what the SEO world considers long tailed keyword phrases and according to Google, Caffeine will give them more relevant results even if they do not notice the difference. In terms of SEO, there is a very real difference.

When testing the new Google Caffeine against the old version of Google, the results for popular keywords were much more tailored to that keyword. Whereas before, Google results could contain websites that were fakes or duplicates of other high ranking websites stuffed with keywords, the new results seem to weed out the short cuts and focus more on the websites that truly utilize the power of keywords and keyword phrases.

While the algorithm is clearly different and one that SEO professionals will need to figure out when working with their clients, the power of the keyword has never been more pronounced. Quality backlinks and deep links are going to remain highly important. The smaller website is also getting a bit of a boost from the new Google Caffeine.

These smaller websites are often the ones that utilize backlinks and deep linking practices to boost their search engine rank placement (SERP). It seems that Google is finally noticing the hard work and dedication of these smaller websites by giving them a higher ranking on the results pages.

What Does This Mean For SEO?

The most popular websites in the world will generally not see a difference in their page rank. These websites have years of SEO work and backlinking on their side. The smaller website, however, will need to take a harder look at their keyword focus and their Internet marketing. Utilizing a backlink building software or professional backlink building company could be of great use when the new Google Caffeine goes live for the world.

There is also some speculation that websites with a larger inventory of pages and deeper links will fare better with the new Google search engine. This is a welcome change for websites who have been trying to gain page rank and position on the SERP to no avail. In order to take advantage of the new algorithm, the keyword SEO tactics of old simply need to be revisited. Working hard on SEO is still important with a few tweaks on the horizon it seems.

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